A series of 9:16 social films for Lloyds Bank, shot in a warm, documentary style and featuring real customers. The campaign set out to challenge perceptions of who an “investor” is, highlighting the simplicity of Lloyds’ investing tools and celebrating everyday people.
DIRECTOR
Edie Amos
PRODUCER
Lucy Bell
DOP
Carmen Pellon Brussosa
GRADE
Dom Phipps @ Company 3
AGENCY
Adam & Eve
CLIENT
Lloyds Bank
PRODUCTION
Adam & Eve Studios